boutique marketing agency
business restart
The Seven Holiday

Once a regular travel business, The Seven Holiday was revived as a distinguishing company with niche positioning and, ultimately, it succeeded. Brut conducted this transformation.

Project Description

Being a Domestic Management Company (DMC) for years and organising all range of travel services in Bali & Indonesia, it was challenging for The Seven Holiday to stand out in a highly-competitive market and grab a distinctive share of it.

Today The Seven Holiday is a specialist in tailor-made honeymoon trips which occupy 85% of its business. The company has defined a market for honeymooners and owns it now.

Brut undertook a complete business restart, from market research and analysis, developing new brand positioning and identifying new buyer personas, to creating and implementing marketing strategies for the b2c and b2b markets.


"Thanks to working with Brut, we completely reformatted the business and focused all efforts on a new niche direction, which began to bring positive returns from the first month on. I can definitely recommend their services!

Glenn Francise
Director at The Seven Holiday
+ new business concept developed
+ 238% year to year profit growth
+ top 1-3 in Google for main search queries
+ 373% ROI on pay-per-click ads

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